SOLOPRENEURS AS A BUSINESS MODEL

Solopreneur as a business model is a new phenomenon on the labour market. Solopreneur comes from English and is a combination of two words: solo and entrepreneur. You could literally think of someone who is self-employed. In terms of meaning, however, the two concepts are not identical. They differ mainly in the entrepreneur's approach to running a business.

Solopreneur fits perfectly into the geek economy trend in the economy. Excludes hiring employees - it is the individual work of one person. What is right, it happens that he accepts projects implemented in teams or outsources individual activities to external companies, but always works on his own.

The handbook will contain a lot of the latest information and trends related to business management, from searching for a business idea, through creating a business plan, to financial analysis or issues related to outsourcing. In addition, the script will be enriched with a collection of examples from the European solopreneur market, which will help to look at global trends in Europe.

Showing students on one example of a business model - solopreneur - so many aspects of management will allow them to take a broader perspective on the issues of management, marketing, financial analysis and market research. Due to the universal nature of the script, it will be possible to widely use the examples and substantive content presented therein during didactic classes at the management department.

Solopreneur as a business model is a new phenomenon on the labor market. Solopreneur comes from English and is a combination of two words: solo and entrepreneur. You could literally think of someone who is self-employed. In terms of meaning, however, the two concepts are not identical. They differ mainly in the entrepreneur's approach to running a business.

Solopreneur fits perfectly into the geek economy trend in the economy. Excludes hiring employees - it is the individual work of one person. What is right, it happens that he accepts projects implemented in teams or outsources individual activities to external companies, but always works on his own.

The handbook will contain a lot of the latest information and trends related to business management, from searching for a business idea, through creating a business plan, to financial analysis or issues related to outsourcing. In addition, the script will be enriched with a collection of examples from the European solopreneur market, which will help to look at global trends in Europe.

Showing students on one example of a business model - solopreneur - so many aspects of management will allow them to take a broader perspective on the issues of management, marketing, financial analysis and market research. Due to the universal nature of the script, it will be possible to widely use the examples and substantive content presented therein during didactic classes at the management department.

Promotion of the textbook will be possible and effective during the conference of Scientific Circles organized by the Polish Economic Society in 2022. A richly displayed list of management issues will be an interesting item supporting academic teachers of management faculties while conducting classes, and at the same time for students the script will be a base of current knowledge in this field. The script will be dedicated to students of AWF Katowice of all faculties and university students. Moreover, it is planned to promote the results of comparative research at national and international conferences. In the future, it is planned to edit this study in English so that the ERASMUS + students coming to our university have scientific assistance during the program of study (marketing, management, marketing research).